The Boeing Partners Programme

Multiple Owners

The Boeing Partners Programme | DraftFCB Chicago
Portraits of just a few of the many people building the Boeing 787 Dreamliner
DraftFCB, Chicago commissioned James Bareham to shoot portraits of employees from some of the 240 businesses and universities that partner with Boeing on the design and manufacturing of the Boeing 787 Dreamliner in the UK.

Over a period of three years, the project required a total of six different visits to the UK with James and the production crew shooting in cities and towns like London, Sheffield, Wolverhampton, Southampton, Cambridge, Cheltenham and Gloucester. The resulting portfolio of portraits were used in a long running advertising campaign that appeared in a variety of UK publications such as The Sunday Times, The New Statesman and The Economist, as well as on line and in other print collateral.

The length of the commission meant a number of different creative directors oversaw the shoot including Todd Durston, Chris Tag, and DraftFCB, Chicago ECD, John Claxton.
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