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COLORS 71 – "Welcome to Vorland"

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Editorial project for Colors Magazine about the environment and global warming. COLORS 71 http://www.benetton.com/colorspress71/index_it.html
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  • The Colors editorial team moves to the future, to Vorland, a small Swedish island lost in the northern seas, which has become, due to global warming, one of the ultimate summer holiday hotspots. In the name of science fiction, the photos, stories and interviews of the future disguise the true underlying message - the effects of climate change and how to reverse them through measures of sustainable living. 
    This is the first Colors issue entirely made of fiction. Two of the main premises were avoiding as much as possible photo retouching programs and using humour as a primary tool to reach the reader's attention.


    www.lorenzovitturi.com/colors-71-2/

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